Last month we made an exciting trip up to Preston for a meeting with Voi Jeans at their head office.
Voi Jeans were named as one of the top 10 menswear brands by Drapers magazine in 2010, beating long established brands Diesel and Henleys. During the same period the they became one of the top 5 bestselling brands on asos.com, one of the UK”s leading online fashion retailers.
We had a great time with their marketing and PR team Sammie and Jenna and it was a very productive meeting. We presented some of our work examples and discussed a lot of potential ideas for their brand development. We were super chuffed when they then asked us to art direct a photo shoot and produce a serious of illustrations for their new season campaign.